The proven system for rapid B2B sales growth from the coauthor of Predictable Revenue, the breakout best seller hailed as a ´´sales bible´´ (Inc.com). If your organization´s success is driven by B2B sales, you need to be an expert prospector to successfully target, qualify, and close business opportunities. This game-changing guide provides the immediately implementable strategies you need to build a solid, sustainable pipeline - whether you´re a sales or marketing executive, team leader, or sales representative. Based on the acclaimed business model that made Predictable Revenue a runaway best seller, this powerful approach to B2B prospecting will help you to: Identify the prospects with the greatest potential Clearly articulate your company´s competitive position Implement account-based sales development using ideal account profiles Refine your lead targeting strategy with an ideal prospect profile Start a conversation with people you don´t know Land meetings through targeted campaigns Craft personalized email and phone messaging to address each potential buyer´s awareness, needs, and challenges Define, manage, and optimize sales development performance metrics Generate predictable revenue You´ll learn how to target and track ideal prospects, optimize contact acquisition, continually improve performance, and achieve your revenue goals - quickly, efficiently, and predictably. The book includes easy-to-use charts and email templates and features full online access to sample materials, worksheets, and blueprints to add to your prospecting tool kit. Following this proven step-by-step framework, you can turn any B2B organization into a high-performance business development engine, diversify marketing lead generation channels, justify marketing ROI, sell into disruptive markets - and generat 1. Language: English. Narrator: Todd Belcher. Audio sample: http://samples.audible.de/bk/graw/000210/bk_graw_000210_sample.mp3. Digital audiobook in aax.
Social media platforms such as Facebook, Twitter, LinkedIn, and Pinterest are changing the way consumers make purchasing decisions...and tapping into these online communities has become a necessary part of any integrated sales strategy. Citing enlightening research and real-world examples, this smart, practical guide presents listeners with a detailed methodology for growing sales and expanding their customer base using social media. Listeners will learn how to: Use content and conversations to build online relationships that transition to sales Execute realistic sales strategies for each of the major social media platforms Spot social media trends that may influence future buying behaviors Sell online in B2B and B2C environments Turn social shares (likes, favorites, +1s) into social sales Set tangible goals Use online tools and analytics to track social influencers and identify relevant conversations as they are happening Complete with a chapter dedicated to capturing mobile sales - a segment poised to explode as the adoption of smartphones and tablets grows - The Art of Social Selling is essential reading for every sales professional. 1. Language: English. Narrator: Judy Hoctor. Audio sample: http://samples.audible.de/bk/gdan/001184/bk_gdan_001184_sample.mp3. Digital audiobook in aax.
Unleash Possible is a how-to guide for high-growth marketing in complex selling environments. Author Samantha Stone, the revenue catalyst, doesn´t just tell you what to do, she shows you how to do it, and how to partner with sales to get the right results. There is no shortage of inspiring advice calling you to transform your marketing efforts. They all preach, correctly, that B2B marketing has changed and buyers are in control. The problem is-most advice tells you to transform, but does little to address the practical realities of making changes in organizations that have complex relationships with sales. Unleash Possible changes that-it´s a how-to manual for B2B marketers to: become a trusted partner for sales teams to turn to for guidance. change the way marketing is done to better serve buyers. drive more revenue, growth and profitability. ´´Rarely do you find a practical, accessible resource that seamlessly combines sales and marketing into a coherent and motivating call to action as Samantha has written here. Highly recommended read by those new (and old) to B2B sales and marketing (yes both sides of the aisle and funnel!).´´ Matt Heinz, President Heinz Marketing Inc. ´´Unleash Possible is a shot in the arm for any marketer (or sales person) who is needing guidance and support. The pages are that of a coach who is encouraging their team that the seemingly impossible is indeed achievable. Marketing executives should add this book to their teams reading list as not only does it encourage teams to get up and get going, it provides practical advice and insights that can implemented immediately.´´ Carlos Hidalgo CEO ANNUITAS & Author of ´´Driving Demand´´ ´´Rarely do you find a practical, accessible resource that seamlessly combines sales and marketing into a coherent and motivating call to action as Samantha has written here. Highly recommended read by those new (and old) to B2B sales and marketing (yes both sides of the aisle and funnel!).´´ Matt Heinz, President Heinz Marketing Inc. ´´Unleash Possible is a shot in the arm for any marketer (or sales person) who is needing guidance and support. The pages are that of a coach who is encouraging their team that the seemingly impossible is indeed achievable. Marketing executives should add this book to their teams reading list as not only does it encourage teams to get up and get going, it provides practical advice and insights that can implemented immediately.´´ Carlos Hidalgo CEO ANNUITAS & Author of ´´Driving Demand´´ ´´The most realistic assessment of what´s going on in B2B marketing today that I´ve seen. I love the practical, actionable slant, and the case studies that are used to illustrate the story.´´ Anne Janzer, Marketer and Author ´´Unleash Possible´´ is a no-nonsense book with actionable advice that marketers can use to realize their company´s potential. Samantha does this leveraging her straight-forward manner, citing her own real-life experiences to illustrate not just what to do, but how to do it. Easy to read and entertaining to boot, Unleash Possible is a must read for any marketer looking to honestly evaluate their marketing plan and hinge it to what´s important to their company. Maribeth Ross, CMO Monetate
Turn data into revenue in the B2B marketing sphere.The Revenue Acceleration Rules is a unique guide in the business-to-business space, providing a clear framework for more effective marketing in an accounts-based environment. Written by a veteran in the predictive marketing sphere, this book explains how strategies typically used on the consumer end can be tailored to drive revenue in B2B sales. Industry experts offer advice and best practices, using real-world examples to illustrate the power of analytics and on-the-ground implementation of predictive ABM initiatives. Covering the complete spectrum from ´´why?´´ to ´´how?´´, this book provides an invaluable resource for B2B marketers seeking a step forward in the rapidly-evolving marketplace.Business-to-business sales makes up roughly 45 percent of the economy, and the power of predictive marketing has been proven time and again in the consumer sphere. This guide is the only resource to merge these two critical forces and provide clear guidance for the B2B space. Supercharge your demand waterfall.Align marketing and sales.Learn best practices from industry experts.Grow revenue with account-based marketing. 1. Language: English. Narrator: Eric Martin. Audio sample: http://samples.audible.de/bk/gdan/003128/bk_gdan_003128_sample.mp3. Digital audiobook in aax.
Think of the last great article you read or the last great speech you heard. Chances are, if you remember one key message, you also remember one compelling story. That´s because the best content starts with a story. When it comes to marketing, the best business content starts with a story the audience cares about, not the brand´s message about what it wants to sell them. In Brand, Meet Story, Heather Pemberton Levy describes the Story Comes First method, a practical approach that combines techniques from journalism and fiction writing to help brands tell stories that put the listeners´ interests first. Whereas most brand marketers create content to sell their product, service or technology, the Story Comes First method turns this approach on its head to create content with the ´´human moments´´ that truly engage an audience. Filled with examples from Levy´s experience creating content marketing programs, trade books, and hundreds of articles for a variety of B2B and B2C brands, the audiobook shows listeners a step-by-step approach to create content designed to deliver business results. Brand, Meet Story explains the key ways to uncover what your audience cares about and how to turn brand messaging into stories that matter. Levy inspires listeners to develop a compelling voice that will carry the brand tone and values across all channels, and helps them turn their ideas into engaging, story-driven content their audiences will hear, love, and share. PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your Library section along with the audio. 1. Language: English. Narrator: Karen Saltus. Audio sample: http://samples.audible.de/bk/gdan/002067/bk_gdan_002067_sample.mp3. Digital audiobook in aax.
LinkedIn is an untapped goldmine of leads, but few people understand how to convert those leads into clients. The sad fact is, there are very few who are using LinkedIn to build meaningful connections that translate into measurable sales results. Forget the old sales and marketing gimmicks. In this eye-opening audiobook, Melonie Dodaro explains how to master social selling on LinkedIn to generate B2B leads and clients.LinkedIn Unlocked is a social selling road map that will help you generate a consistent flow of quality leads.You will learn:How to turn your LinkedIn profile into a client-attraction magnetSocial selling best practices and LinkedIn etiquetteHow to send LinkedIn messages that command a responseThe right and wrong way to use content marketing to build authority, credibility, and trustHow to stay top of mind in your network and more importantly with your potential prospectsHow to convert cold LinkedIn prospects into high-value clientsHow to turn LinkedIn into a lead-generation machine for your businessFrom the author of the number one Amazon best seller The LinkedIn Code, LinkedIn Unlocked is the new, updated, and definitive audiobook on attracting more leads, clients, and sales from LinkedIn. 1. Language: English. Narrator: Amy O´Mara Borkstrom. Audio sample: http://samples.audible.de/bk/acx0/147197/bk_acx0_147197_sample.mp3. Digital audiobook in aax.
Today, when companies and customers are faced with an infinite number of messages, the word relevance has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus on a single, guiding principle - a magnetic one - that permeates their brand or company, customers will not only engage but change thinking and behavior in turn. Relevance takes us through the dimensions of relevance - both qualitative and quantitative - in order to find the starting point on the Relevance Scale: where we are and where to go from here. The book walks the listener through the elements of staying relevant as well as the circumstances that contribute to establishing a relevance platform. The author offers many examples as well as explaining messaging strategies.Whether you are working with a consumer product, a nonprofit, or a B2B company, Andy Coville believes you, your brand, or your company have the power to change and influence behavior and make an impact. 1. Language: English. Narrator: Karen Saltus. Audio sample: http://samples.audible.de/bk/gdan/001411/bk_gdan_001411_sample.mp3. Digital audiobook in aax.
Anwendungsgebiet von Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml)Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml) wurde für die Versorgung mit wichtigen Nährstoffen bei sportlicher Belastung entwickelt. Basierend auf unserem bewährten Floradix® mit Eisen-Tonikum gewährleistet Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml) eine gut verträgliche Eisenversorgung.Sportler haben einen erhöhten Eisenbedarf. Ursächlich hierfür sind z. B. Mikroblutungen bei Langstreckenläufern, die durch die vorübergehende Überlastung der roten Blutkörperchen ausgelöst werden. Auch bei Trainingseinheiten in großen Höhen, wie beispielsweise beim Skifahren, versucht der Körper durch eine erhöhte Produktion von roten Blutkörperchen seinen Sauerstoffbedarf zu decken. Dafür muss dem Körper genug Eisen zur Verfügung stehen. Zum schnellen Energieaufbau setzen viele Sportler auf kohlenhydratreiche Ernährung anstelle von Fleisch mit gut verfügbarem Eisen. Andere achten zu Gunsten eines geringen Körpergewichts auf eine kalorienarme Ernährung, wie z. B. Turner oder Kampfsportler in Leichtgewichtsklassen. Auch hierbei kann es schnell zu einem erhöhten Eisenbedarf kommen.Wirkungsweise von Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml)Das Besondere an Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml): Muskelgewebe besteht zu einem Großteil aus Proteinen. Deshalb ist die Eiweißsynthese auch für Sportler besonders wichtig. Eisen, Magnesium, Kupfer, Vitamin B1, B2, B6 und B12 unterstützen den normalen Energiestoffwechsel. Vitamin D trägt zum normalen Knochen-Erhalt bei. Magnesium unterstützt das Elektrolytgleichgewicht. Kupfer trägt zu einem normalen Eisentransport im Körper bei. -Eisen trägt zu einem normalen Sauerstofftransport im Körper und der normalen Bildung von roten Blutkörperchen und Hämoglobin bei. -Magnesium und Vitamin D tragen zu einer normalen Muskelfunktion bei.-Magnesium und Zink tragen zu einer normalen Eiweißsynthese bei. Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml) enthält auch L-Carnitin.Wirkstoffe / Inhaltsstoffe / ZutatenFloradix Sport Eisen Tonikum (Packungsgröße: 250 ml) enthält: Wässriger Kräuterauszug (40 %) (aus Grünem Haferkraut, Zitronenverbenenblättern, Apfelfrüchten, Spinatblättern, Lemongras, Brennnesselblättern, Hibiskusblüten, Hagebuttenschalen, Curcumawurzel, Teufelskrallenwurzel, Ingwerwurzel, Pfefferminzblättern), Birnensaftkonzentrat, Magnesiumgluconat, rotes Traubensaftkonzentrat, Wasser, Rote Bete-Saftkonzentrat, L-Carnitin-LTartrat, Magnesiumhydrogencitrat, Hagebuttensaftkonzentrat, Acerolasaftkonzentrat, Eisen(II)-gluconat, Limettenextrakt, Nicotinamid (Niacin), Vanilleextrakt, natürliches Aroma, Zinkcitrat, Natrium-Riboflavin-5´-phosphat (Vitamin B2), Pyridoxinhydrochlorid (Vitamin B6), Kupfergluconat, Thiaminhydrochlorid (Vitamin B1), Cholecalciferol (Vitamin D3), Methylcobalamin (Vitamin B12).Zusammensetzung pro 20 mlEisen 14 mgKupfer 0,25 mgMagnesium 200 mgNiacin 16 mg NERiboflavin 1,4 mgThiamin 1,1 mgVitamin B12 2,5 µgVitamin B6 1,4 mgVitamin C 16 mgVitamin D3 25 µgZink 2,5 mgL-Carnetin 300 mgGegenanzeigenBei bekannter Überempfindlichkeit gegenüber einem der oben genannten Inhaltsstoffe sollte dieses Produkt nicht angewendet werden. DosierungAnwendungsempfehlung von Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml): 1-mal täglich 20 mlHinweiseNahrungsergänzungsmittel sind kein Ersatz für eine ausgewogene und abwechslungsreiche Ernährung. Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml) sollten außerhalb der Reichweite von Kindern aufbewahrt werden. Die täglich empfohlene Verzehrmenge sollte nicht überschritten werden.Inhalt ist nicht chemisch konserviert. Bitte deshalb nach dem Öffnen sofort gut verschließen und stehend im Kühlschrank aufbewahren.Ungeöffnete Flasche nicht über 25 °C aufbewahren.Floradix Sport Eisen Tonikum (Packungsgröße: 250 ml) können in Ihrer Versandapotheke www.apodiscounter.de erworben werden.
Apply the techniques needed to build VR applications for mobile and standalone head-mounted displays (HMDs) using the Unreal Engine. This book covers the entire VR ecosystem including production tools, Unreal engine, workflows, performance and optimization, and presents two fully-developed projects to reinforce what you´ve learned. Media designers, CG artists and other creatives will be able to take advantage of real-time engine techniques and easy-to-learn visual scripting logic to turn their creations into immersive and interactive VR worlds. Gear VR, the Oculus Go and other Android based VR HMDs are becoming exciting new platforms for immersive business presentations, entertainment and educational solutions. The Unreal engine, one of the world´s most powerful and popular game engines, is now free to use and has become increasingly popular for real-time visualizations and enterprise solutions in recent years. With Unreal´s powerful blueprint visual scripting system, non-coders can now design blueprints in Unreal, unlock the power of rapid prototyping, and create complex interactions without a line of code. Get your copy of Unreal for Mobile and Standalone VR today and begin using this powerful tool-set to create high-end VR apps for a wide range of applications from games, B2B, to education. What You´ll Learn Explore the VR ecosystem, including history, recent trends and future outlook Review tool set, graphics and animation pipeline (Blender, Zbrush, Substance Painter and others) Examine graphics optimization techniques Set up a project and the target platform Design interaction with Unreal blueprints Deployments, testing, further optimization Who This Book Is For Multimedia designers, CG artists, producers, app developers. No coding experience is required.