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B2B sales of German Small and Medium-sized Ente...
34,99 € *
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B2B sales of German Small and Medium-sized Enterprises. Challenges in cross-border sales within the context of German-French business relationships ab 34.99 € als pdf eBook: 1. Auflage. Aus dem Bereich: eBooks, Wirtschaft,

Anbieter: hugendubel
Stand: 28.02.2020
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B2B sales of German Small and Medium-sized Ente...
44,99 € *
ggf. zzgl. Versand

B2B sales of German Small and Medium-sized Enterprises. Challenges in cross-border sales within the context of German-French business relationships ab 44.99 EURO

Anbieter: ebook.de
Stand: 28.02.2020
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B2B sales of German Small and Medium-sized Ente...
34,99 € *
ggf. zzgl. Versand

B2B sales of German Small and Medium-sized Enterprises. Challenges in cross-border sales within the context of German-French business relationships ab 34.99 EURO 1. Auflage

Anbieter: ebook.de
Stand: 28.02.2020
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B2B sales of German Small and Medium-sized Ente...
44,98 € *
ggf. zzgl. Versand

For decades Germany and France have been forming the core of the European Union. They generate about 40 per cent of total economic output in the Euro Zone. Nowhere else, there does exist such an intense relationship between neighbouring economies like between these two countries. Those links go far beyond external trade relations and are targeted towards mutual business cooperation. In the light of globalisation, a rising number of competitors, increasing customer demands and short product life cycles, cross-national commerce are of great importance for German Small and Medium-sized Enterprises (SMEs) - particularly in the B2B sector. Sales is often tagged as an enterprise's figurehead. It is responsible for determining whether a manufacturer effectively conveys its capabilities to the B2B customer.To date, there exists no single reference book covering all four topics of this paper's headline: B2B, SMEs, sales and Franco-German business relationships. The ongoing literature is mainly focussed on large firms. The subject of international sales has hardly been investigated, yet. Apart from the sales excellence approach, there are few selling models for corporate practice. The lack of sales expertise both in theory and practise is thus not the ideal prerequisite for succeeding on a cross-border scale.This study addresses sales challenges of German SMEs with its trading partner France in the B2B sector. It should be stressed that the focus is on SMEs from Germany only. The company size of French business partners does not play a role in this context. The acquisition-related part of sales (selling) is highlighted while the physical component (distribution) is secondary within the framework of this assignment. In consequence, the central question is to figure out what kind of challenges German SMEs must face when exerting B2B sales activities in France.A related sub-issue is defined as follows: "Which type of challenge has the greatest impact on cross-border sales operations in France?"The declared purpose of this study is to answer the above-mentioned queries. Following the acquired basic knowledge this is done through an empirical survey. Furthermore, it is targeted to provide recommendations in order to enhance sales efficiency and effectiveness of German SMEs.

Anbieter: Dodax
Stand: 28.02.2020
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Online-Marketing- und Social-Media-Recht
39,99 € *
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Zahlreiche Beispiele und konkrete Fälle aus der PraxisOnline-Marketing-Maßnahmen rechtssicher umsetzenWann verletzen Sie Rechte anderer?Wie setzen Sie Ihre Rechte durch?Die häufigsten Fehler im Online- und Social Media MarketingChecklisten, Tipps, Mustertexte und Übersichten Online-Marketing bietet nicht nur viele Chancen im Web, sondern beinhaltet auch rechtliche Tücken, die häufig von Nicht-Juristen kaum voraussehbar sind.In diesem umfassenden und praktischen Handbuch werden alle Themen behandelt, die im Web zu rechtlichen Schwierigkeiten führen können, sei es, weil Sie unbewusst Rechte Dritter verletzen oder jemand anderes Ihre Rechte nicht beachtet.Schirmbacher behandelt detailliert die nach deutschem Recht relevanten Aspekte des Social-Media- und Online-Marketings. In jedem Kapitel werden vorhandene Fälle herangezogen, um die einzelnen Sachverhalte und Fragestellungen zu verdeutlichen und anhand aktueller Urteile verständlich zu machen. So erhalten Sie eine konkrete und realitätsnahe Vorstellung, welche Probleme auftreten können und wie diese von Richtern oder Behörden bewertet werden.Ein Kapitel zu Verträgen im Online-Marketing gibt Hinweise, wie Sie Ihre Verträge klug gestalten, so dass Diskussionen mit Ihrer Agentur oder Ihren Kunden gar nicht erst entstehen.Zahlreiche Checklisten, Beispiele, Mustertexte und Tipps helfen Ihnen, juristisch "sauber" zu bleiben und Fallstricke zu vermeiden, bevor es zu spät ist.Die Webseite zum Buch finden Sie unter: www.online-marketing-recht.deAus dem Inhalt:Website:Design, Impressum, Disclaimer, Domain, Nutzungsbedingungen, DatenschutzerklärungSocial Media Marketing:Facebook-Impressum, Gewinnspiele, Influencer-Marketing, User Generated Content, Social Media Guidelines, Like-Button, Social Media MonitoringContent Marketing und Content auf der Website:Texte, Fotos, Links und Frames, HaftungOnline-Shop:Widerrufsrecht, Informationspflichten, Check-out, Preisangaben, B2B, Gütesiegel, Bewertungen, Conversion-Optimierung, M-Commerce, Cross-Border-VertriebWebsite-Tracking:IP-Adressen, Cookies, Fingerprinting, Google Analytics, DatenschutzgrundverordnungWerbung auf anderen Websites:Werbemittel, AdBlocking, Targeting, Mobile MarketingSuchmaschinen-Werbung:SEO-Maßnahmen, Plattformsuche, Keyword Advertising, PreissuchmaschinenAffiliate-Marketing:Vertragskonstellationen, unerlaubte Methoden, HaftungsfragenE-Mail-Werbung:Newsletter, Einwilligung, Datenschutz, Empfehlungsmarketing, Marketing Automation, rechtssichere AdressgenerierungVerträge zwischen Dienstleistern und Kunden:Leistungsbeschreibung, Standardinhalte, SpezialregelungenDurchsetzung und Abwehr von Ansprüchen:Abmahnung, Unterlassungserklärung, KostenUmfangreiche RechtsprechungsdatenbankDiverse Mustertexte für die Praxis

Anbieter: Dodax
Stand: 28.02.2020
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UNIDROIT - How it contributed to international ...
24,90 CHF *
zzgl. 3,50 CHF Versand

Scholarly Research Paper from the year 2007 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, grade: 1.7, - (International Business Law), language: English, abstract: Today international trade is still a both difficult and complex matter. One does not even have to be a businessperson anymore to realize that. In this age everyone can browse the internet and with just a few clicks have almost everything delivered right to one?s doorstep from all around the world. Due to this simplicity it is often overlooked that ordering goods from the other side of the globe or even just a few steps beyond the closest border involves many differences and problems that need to be taken care of. But while a small order from a private person causes enough trouble, still far more legal issues arise from trade from businesses to business (B2B) contracts over borders. The reason for this is that every state has its own laws, rules and customs and it needs to be clarified which is to be prioritized and obeyed. As the cross-border trade has grown dramatically during the last decades, it therefore has become essential that organizations fight for unifying the laws and regulations for international trade against. One of the most famous and most important institutions is the International Institute for the Unification of Private Law or UNIDROIT. Its main tasks consist of harmonizing and coordinating international private law. Currently (July 8, 2007) the organization has 61 members, including the majority of the leading industrial nations like the United States, Germany, India and China.In the following paper I am going to analyze and explain the UNIDROIT and its achievements in detail. Therefore I am going to start with a brief summary of its history and evolvement since its foundation. After this I will concentrate on the goals and objectives the organization has been founded upon. Then I will concentrate on the structure and working principles of it, followed by UNIDROITS certainly most important achievements concerning what they say and what importance they have. Before ending with a brief conclusion of what has been discussed, I will also come to setbacks in the organizations history and structure.

Anbieter: Orell Fuessli CH
Stand: 28.02.2020
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Internet Jurisdiction and Choice of Law
121,90 CHF *
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The adoption of electronic commercial transactions has facilitated cross-border trade and business, but the complexity of determining the place of business and other connecting factors in cyberspace has challenged existing private international law. This comparison of the rules of internet jurisdiction and choice of law as well as online dispute resolution (ODR) covers both B2B and B2C contracts in the EU, USA and China. It highlights the achievement of the Rome I Regulation in the EU, evaluates the merits of the Hague Convention on Choice of Court Agreement at the international level and gives an insight into the current developments in CIDIP. The in-depth research allows for solutions to be proposed relating to the problems of the legal uncertainty of internet conflict of law and the validity and enforceability of ODR agreements and decisions.

Anbieter: Orell Fuessli CH
Stand: 28.02.2020
Zum Angebot
Internet Jurisdiction and Choice of Law
121,90 CHF *
ggf. zzgl. Versand

The adoption of electronic commercial transactions has facilitated cross-border trade and business, but the complexity of determining the place of business and other connecting factors in cyberspace has challenged existing private international law. This comparison of the rules of internet jurisdiction and choice of law as well as online dispute resolution (ODR) covers both B2B and B2C contracts in the EU, USA and China. It highlights the achievement of the Rome I Regulation in the EU, evaluates the merits of the Hague Convention on Choice of Court Agreement at the international level and gives an insight into the current developments in CIDIP. The in-depth research allows for solutions to be proposed relating to the problems of the legal uncertainty of internet conflict of law and the validity and enforceability of ODR agreements and decisions.

Anbieter: Orell Fuessli CH
Stand: 28.02.2020
Zum Angebot
B2B sales of German Small and Medium-sized Ente...
41,90 CHF *
ggf. zzgl. Versand

For decades Germany and France have been forming the core of the European Union. They generate about 40 per cent of total economic output in the Euro Zone. Nowhere else, there does exist such an intense relationship between neighbouring economies like between these two countries. Those links go far beyond external trade relations and are targeted towards mutual business cooperation. In the light of globalisation, a rising number of competitors, increasing customer demands and short product life cycles, cross-national commerce are of great importance for German Small and Medium-sized Enterprises (SMEs) - particularly in the B2B sector. Sales is often tagged as an enterprise's figurehead. It is responsible for determining whether a manufacturer effectively conveys its capabilities to the B2B customer. To date, there exists no single reference book covering all four topics of this paper's headline: B2B, SMEs, sales and Franco-German business relationships. The ongoing literature is mainly focussed on large firms. The subject of international sales has hardly been investigated, yet. Apart from the sales excellence approach, there are few selling models for corporate practice. The lack of sales expertise both in theory and practise is thus not the ideal prerequisite for succeeding on a cross-border scale. This study addresses sales challenges of German SMEs with its trading partner France in the B2B sector. It should be stressed that the focus is on SMEs from Germany only. The company size of French business partners does not play a role in this context. The acquisition-related part of sales (selling) is highlighted while the physical component (distribution) is secondary within the framework of this assignment. In consequence, the central question is to figure out what kind of challenges German SMEs must face when exerting B2B sales activities in France. A related sub-issue is defined as follows: 'Which type of challenge has the greatest impact on cross-border sales operations in France?' The declared purpose of this study is to answer the above-mentioned queries. Following the acquired basic knowledge this is done through an empirical survey. Furthermore, it is targeted to provide recommendations in order to enhance sales efficiency and effectiveness of German SMEs.

Anbieter: Orell Fuessli CH
Stand: 28.02.2020
Zum Angebot