The B2X e-commerce system is a seven-component system for B2B businesses looking to launch and grow their own digital branch. Whether you’re in the early stages of your e-commerce business or ready to innovate and compete with the nationals, this audiobook breaks down a system to build this practice in your business. With strategic recommendations, illustrative case studies, and action items, each component is geared toward driving a customer-centric digital branch. Especially made for distributors, this audiobook is a must-hear for leadership, management, practitioners, and consultants looking to grow a competitive distribution e-commerce business. 1. Language: English. Narrator: Anthony Pica. Audio sample: http://samples.audible.de/bk/acx0/129056/bk_acx0_129056_sample.mp3. Digital audiobook in aax.
Please note that the content of this book primarily consists of articles available from Wikipedia or other free sources online. UDEX provides Product Data Quality (PDQ) solutions. UDEX provides software and services that enable the global retail industry to continuously manage accurate product information throughout the supply chain. On November 20, 2006, GXS, provider of business-to-business (B2B) e-commerce solutions, announced that it has acquired UDEX. The UDEX acquisition builds on GXS'' current offerings in data synchronization, enabling GXS to validate and certify the accuracy of product and packaging data that is exchanged between trading partners. GXS plans to make the UDEX solution for product data quality a component of its Data Pool Manager solution for creating and supporting country data pools. The solution will be known as UDEX, A GXS Service. GXS'' data synchronization solutions are part of the GXS Trading Grid platform, a global B2B e-commerce and integration platform that supports the creation and adoption of on-demand supply chain management solutions.
For decades Germany and France have been forming the core of the European Union. They generate about 40 per cent of total economic output in the Euro Zone. Nowhere else, there does exist such an intense relationship between neighbouring economies like between these two countries. Those links go far beyond external trade relations and are targeted towards mutual business cooperation. In the light of globalisation, a rising number of competitors, increasing customer demands and short product life cycles, cross-national commerce are of great importance for German Small and Medium-sized Enterprises (SMEs) - particularly in the B2B sector. Sales is often tagged as an enterprise's figurehead. It is responsible for determining whether a manufacturer effectively conveys its capabilities to the B2B customer.To date, there exists no single reference book covering all four topics of this paper's headline: B2B, SMEs, sales and Franco-German business relationships. The ongoing literature is mainly focussed on large firms. The subject of international sales has hardly been investigated, yet. Apart from the sales excellence approach, there are few selling models for corporate practice. The lack of sales expertise both in theory and practise is thus not the ideal prerequisite for succeeding on a cross-border scale.This study addresses sales challenges of German SMEs with its trading partner France in the B2B sector. It should be stressed that the focus is on SMEs from Germany only. The company size of French business partners does not play a role in this context. The acquisition-related part of sales (selling) is highlighted while the physical component (distribution) is secondary within the framework of this assignment. In consequence, the central question is to figure out what kind of challenges German SMEs must face when exerting B2B sales activities in France.A related sub-issue is defined as follows: "Which type of challenge has the greatest impact on cross-border sales operations in France?"The declared purpose of this study is to answer the above-mentioned queries. Following the acquired basic knowledge this is done through an empirical survey. Furthermore, it is targeted to provide recommendations in order to enhance sales efficiency and effectiveness of German SMEs.
In the quest for better differentiation of their products, many firms in B2B markets have started to systematically invest in brand building. Stefan Worm analyzes how component supplier brand strength among original equipment manufacturers' (OEMs') customers affects component suppliers' market performance in their relationships with these OEMs. Further, the author determines which management instruments are effective in building, sustaining, and leveraging component supplier brand strength. The analysis relies on data collected from multiple manufacturing industries.
In the quest for better differentiation of their products, many firms in B2B markets have started to systematically invest in brand building. Stefan Worm analyzes how component supplier brand strength among original equipment manufacturers&#8217; (OEMs&#8217;) customers affects component suppliers&#8217; market performance in their relationships with these OEMs. Further, the author determines which management instruments are effective in building, sustaining, and leveraging component supplier brand strength. The analysis relies on data collected from multiple manufacturing industries.
B2B Digital Marketing is a guide to digital marketing for B2B companies. It addresses how to use various digital marketing vehicles to market products and services to other companies. The book is divided into three sections: - Planning, introduces the various digital marketing vehicles and discusses which vehicles are most appropriate for various aspects of B2B marketing-customer acquisition, sales conversion, and customer retention. - Execution, discusses each digital marketing vehicle (email marketing, search engine marketing, social media marketing, et al) in depth. - Measurement and Refocus, discusses how to measure B2B digital marketing performance, advises how to refocus efforts based on results, and presents possible future developments in B2B digital marketing. The Internet has long been an important component in business-to-consumer (B2C) marketing, enabling companies to market their brands and products directly to consumers. Business-to-business (B2B) companies are also looking to digital vehicles to enhance their marketing efforts, including everything from email and blog marketing to social media and mobile marketing. Marketing to businesses is much different from marketing to consumers, and B2B digital marketing is equally different from B2C web marketing. While most of the vehicles are the same, the way they are used are unique to B2B marketing. As such, B2B marketers are increasingly seeking advice on how to use digital media to market their products and services to other businesses. While there are numerous seminars and conferences devoted to the topic of B2B digital marketing, there are few books that directly address the topic. Until now.